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read moreDirect Marketing Associations are national trade organizations that seek to advance all forms of direct marketing. 23 direct marketing trade associations from five continents established an International Federation of Direct Marketing Associations. Founded in 1989, the was established to develop firm lines of communications between direct marketers around the world, and is dedicated to improving the practice and communicating the value of direct marketing; and to promoting the highest standards for ethical conduct and effective self-regulation of the direct marketing community.
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